GOLDA, Groupement pour l'Optimisation des Liaisons dans la Distribution Automobile, is a commercial company established in 2008. Its shareholders are the distributors, the part manufacturers and TecAlliance Gmbh.

In order to increase the competitiveness of enterprises that compete in marketing automotive spare parts and/or services, GOLDA has been given the responsibility of marketing developments in customer-supplier communications tools for sectors involved in the “repair market”.

Bord of Directors

They are elected by the shareholders for a period of two years.  

Distributors / Buying groups

IT service provider

  • TecAlliance GmbH

Part manufacturers / Suppliers




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